
People see icons every day; as they walk down the street, driving, even just looking at other people's clothing they are seeing logos. I feel that one of the most recognizable logos was created for the pharmacy. Everyone knows that the symbol Rx means that the store itself is a pharmacy, or it contains a pharmacy. This symbol has been reduced to two simple letters, R and X. These are just letters separately, but when seen together they become something entirely different. Without having to see a picture or a complete word, people know what it means. That is what makes this a successful logo.
Image Citation:
http://toyvax.glendale.ca.us/~tts/ (7 December 2007)
A sign conveys a message through objects, actions, events, or patterns. Prominent signs are traffic signs, warning us to slow down or stop. Another type of sign that some people acknowledge is an action that makes a person believe that certain things happen to certain people at certain times. A symbol is usually a tangible object that is meant to represent something that cannot be seen. A heart or a Cupid’s arrows have become symbols for love, a smiley face for happiness, etc. A logo is a symbol that has been made specifically for a company, or organization. Logos try to describe the business in the simplest way. An icon uses only images, no words, to represent objects and feelings. All of these words, sign, symbol, logo, and icon, all work with one another to be successful.
Works Consulted:
"icon." Dictionary.com Unabridged (v 1.1). Random House, Inc. 07 Dec. 2007.
"logo." Dictionary.com Unabridged (v 1.1). Random House, Inc. 07 Dec. 2007.
"symbol." Dictionary.com Unabridged (v 1.1). Random House, Inc. 07 Dec. 2007.
"sign." Dictionary.com Unabridged (v 1.1). Random House, Inc. 07 Dec. 2007.